ASO
Full Steam Page Optimization Review (ASO)
We review your entire Steam page to diagnose why views aren’t converting to wishlists — including capsule art, screenshots, trailer, tags, SEO, and page structure.
Most Indie Games Fail at Marketing Long Before Launch — Here’s How to Fix Yours.
Get a complete marketing audit that shows exactly why your game isn’t getting wishlists — and what to do next.
For Indies. By Indies. No fluff. No hype. Just clarity, direction, and a plan.
The Problem Isn’t Your Game — It’s Your Marketing Foundation
Most indie developers think marketing is “posting on social media” or “promoting a month before launch.” That’s not marketing — that’s last-minute promotion. And it’s why great games fail quietly.
- Your Steam page isn't converting.
- Your audience isn't growing.
- Your wishlists aren't moving.
And the worst part? You don’t know why.
That’s exactly what this audit uncovers.
A Clear, Indie-Friendly Audit That Shows You Exactly What to Fix
A full diagnostic of why your wishlists, visibility, or community aren’t growing — and exactly how to fix it.
FF
Feedback Form Template + Training
A proven template that helps you gather actionable playtester feedback (Not vague opinions or toxic positivity from friends who are too nice to give you tough love.)
WF
Web Presence & Marketing Funnel Audit
We audit your entire online ecosystem with a major focus on Discord, since many devs either don’t have a server or have one that stalls community growth.
70
70+ Point Marketing Checklist
A professional marketing checklist that outlines exactly what your game needs pre-launch → post-launch.
GB
A Genre Benchmark Report
We compare your game to similar titles to uncover wishlist potential, audience size, gaps, and standards in your genre.
1M
One-Month Hands-On Support
The full audit and report take about one month to complete. During that time, we guide you through fixes, strategy, and next steps.
★★★★★
Real Developers. Real Clarity.Real Results.
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“Richard has been extremely helpful in the development of Erenshor and specifically in its marketing strategies.”
Richard actively looks for new ways to expose the game to would-be fans and works tirelessly to ensure that the project gets the attention that we all feel it deserves. From setting up and managing a Discord community, to building press kits and drafting press releases, Richard has brought more value to the Burgee Media team than we could have imagined.
B
Brian
Burgee Media LLC, developer of Erenshor
Verified Account
★★★★★
”
“If you’re an indie game developer seeking a mentor, advisor, and unmatched support in the industry”
I wholeheartedly recommend Richard. I can confidently say that his knowledge and experience in the field of video games are simply great. I was pleasantly surprised by the way he guided me through the industry’s basics, providing me with a clear and concise understanding of the essential elements I needed to grasp.
MD
Matt M. Dufrene
Developer of Dominus: Tales of Old
Verified Account
★★★★★
“
“Very knowledgeable people about the video game industry”
Always ready to offer good advice and specific recommended actions. Richard and his team have a ton of experience working with indie developers so they know how to help you navigate through the process. Their communication has always been honest, thoughtful and friendly.
P
Pictagor
LLC developers of Blackblade Revenant
Verified Account
★★★★★
Got Questions?We’ve Got Answers
A full diagnostic of why your wishlists, visibility, or community aren’t growing — and exactly how to fix it.
01How long does the audit take?+
The full audit typically takes about one month to complete. It includes three independent reports: the Steam page optimization review, the game report, and the web presence audit.
02Is this hands-on?+
Yes, this is a hands-on audit. We work with you for about a month, walk you through the report, and give you access to our community Discord server for ongoing indie game marketing support.
03What if my game is early in development?+
Early development is a good time to audit your marketing foundation. The earlier you review your positioning, Steam page, audience, and visibility, the easier it is to avoid costly launch mistakes.
04Is this only for Steam games?+
No, the audit is not only for Steam games. Steam is the main focus because wishlists and store-page conversion matter for many indie launches, but we can also review other platforms and online ecosystems.
05Do I need a big budget?+
No, you do not need a large marketing budget. This audit is built for indie developers who need clear priorities before spending heavily on ads, agencies, or last-minute promotion.
06What is the purpose of this audit?+
The purpose of the audit is to identify the marketing problems that can hurt your launch before they become expensive. It shows what is blocking wishlists, visibility, community growth, or conversion.
07What outcomes should I expect from the audit?+
You should expect a clear marketing plan with specific fixes. The audit gives you practical direction for your Steam page, audience growth, branding, positioning, and marketing foundation.
08How often should an audit be done?+
Most indie games only need one full audit before launch. After that, you will have the tools and knowledge to keep your marketing updated, with one free revisit available if a section needs another look later.
09Can this audit help with marketing strategies?+
Yes, the audit can help shape your marketing strategy. It clarifies what to fix first so future promotion, content, press, community work, or paid campaigns have a stronger foundation.